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Would Smelling Fresh Baked Cookies In A Bus Shelter Make You Want To.

Drink More Milk?

 

Thats The Campaign They Are Working On Pushing Across San Francisco, They Are Trying To Sell More Milk!  The Idea Was Cooked Up By California Milk Processor Board, And Honestly Has Nothing To Do With Selling More Cookies.(Hmmm).

The Ad Uses The Same Technology As Is Used By Perfume Companys In Magazines. Only Instead Of Perfume, It Smells Of Fresh Baked Cookies, Which Is Then Going TO Make You Want To Drink Milk?

It Is A Completely Outdoor Scheme So They Say, But You Don’t Get Many Bus SHelters Inside Buildings. The Adhesives With The Smell Chemicals On Will Be Placed All Inside The Shelters Including Under The Seats.( Think Anybodys Dog Might Have A Lick?).

Jeff Goodby Of The Company That Created The Ad Says He Knows Of No Other Outdoor Scheme Like It.

 

Would Smelling Fresh Baked Cookies In A Bus Shelter Make You Want To.

1.Eat Fresh Baked Cookies.

2.Drink Milk.

 

Please Share Your Thoughts. Because For Me. It Would Make Me Want To Eat Cookies.

 

Cookies,Food,Advertising,Adverts,Milk,Tech,San Francisco,America,USA, 

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